NORAA World
NORAA — orange bucket hat, blue dungarees and one blue eye circled by an orange ring; render

BORN WITH LIGHT

Meet NORAA — an original British-born character, created in London.

A world of collectible figures, art and stories, inspired by the light we carry within.

Discover NORAA →

●  Website under construction · opening November 2026

Meet NORAA

The eye
One eye under a lens, circled by a ring of light.
The silhouette
A bucket hat and rounded proportions. You know her from her outline.
The presence
Warm and observant. Quiet companionship.

The story

One London Night

On her first night in London, NORAA finds an old orange hat and a bear with a faded name tag. Finding the bear’s owner takes her across the city — and into the lives of people she never expected to meet.

Illustration — Prologue

Prologue

NORAA’s story began the moment the light of distant stars turned its attention to Earth and its inhabitants — to bright streets caressed by sun, streetlamps and neon, where people lived who had forgotten what it meant to have light inside them. The stars grew sad: on such a bright planet, the people themselves had gone dim.

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Illustration — 1 · The Bear in the Park

1 · The Bear in the Park

Trying to understand where exactly she had landed, NORAA found a small toy bear and an old orange sun hat in the bushes. They were in a sorry state — as if they’d lain there for decades: the pattern on the toy had worn away, and the hat had faded into a pale shadow of its once-bright colour.

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Illustration — 2 · The Call

2 · The Call

Clutching the bear to herself, NORAA realised she had no idea where to start searching — the city was enormous, and the name on the tag had almost faded away along with the embroidered pattern, making it impossible to read.

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Illustration — 3 · The Guide

3 · The Guide

She walked on, thinking, through the evening park, and soon found herself where a corgi trotted along the path without a lead, curiously eyeing the small creature carrying a bear and a telephone under its arm. The dog circled around, sniffed the toy, barked, and led her along — straight to a bench where an elderly man sat, wrapped in a scarf, gazing sadly into the distance.

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Illustration — 4 · A House of Souvenirs

4 · A House of Souvenirs

NORAA continued on through the rain-slicked streets until she came to the window of a house full of souvenirs from many countries — the home of a woman who had devoted her whole life to travel. Over tea, the woman explained that she’d always been curious how other people lived. She lived on fleeting impressions, but with every trip the thread connecting her to home grew thinner. Now, with age catching up, she no longer knew where her home was.

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Illustration — 5 · Baker Street

5 · Baker Street

NORAA left with a suitcase full of stories and souvenirs, and the lazy London rain wrapped around her again. Studying the tag under the streetlamps, she saw a few letters had emerged, but they formed nothing whole — just fragments. She had simply been going wherever curiosity or a stray dog led her. It worked, but slowly, and blindly.

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Illustration — 6 · The Bookshop

6 · The Bookshop

A bell jingled as NORAA stepped into the bookshop. In the back, a young man sat with his head in his hands, surrounded by crossed-out drafts and a list titled “What Everyone’s Reading Right Now”. He wasn’t out of ideas — he simply wasn’t writing his own story.

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Illustration — 7 · Rain & Coffee

7 · Rain & Coffee

By morning NORAA was soaked through when she spotted an abandoned umbrella caught in a storm drain. She picked it up, and it glowed with the same golden light as everything she touched.

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The figures

NORAA Classic and seven London Stories. Painted resin, 8 cm.

Sales open in December 2026.

NORAA NORAA Classic — render

The original

NORAA Classic

NORAA Lost & Found — render

London Stories · Chapter 1

Lost & Found

NORAA London Calling — render

London Stories · Chapter 2

London Calling

NORAA Little Guide — render

London Stories · Chapter 3

Little Guide

NORAA Tea & Tales — render

London Stories · Chapter 4

Tea & Tales

NORAA Baker Street — render

London Stories · Chapter 5

Baker Street

NORAA The Playwright — render

London Stories · Chapter 6

The Playwright

NORAA Rain & Coffee — render

London Stories · Chapter 7

Rain & Coffee

13.5 cm · made in London

NORAA Home Edition

An interior edition of NORAA. Seated, matte and soft to the touch. Designed to be seen. Built to be kept.

NORAA Home Edition, Earth Mineral — seated figure on a grey box, prototype photograph
Earth Mineral
NORAA Home Edition, Midnight — seated figure on a grey box, prototype photograph
Midnight
NORAA Home Edition, Ivory Stone — seated figure on a grey box, prototype photograph
Ivory Stone

Prototype photographs.

A different place for NORAA.

NORAA on a marble side table beside a book — prototype photograph
NORAA on a leather desk in front of a tan chair — prototype photograph
NORAA on a sideboard under a painting — prototype photograph
NORAA Classic on the deck of a boat in a marina — photograph
NORAA beside a red lamp and a rose on a restaurant table — prototype photograph
NORAA on a round marble table beside a leather armchair — prototype photograph
NORAA on a wooden desk beside an open magazine — prototype photograph
NORAA Classic on a sideboard beside a ceramic vase — photograph
NORAA on a marble coffee table in front of a sofa — prototype photograph
Two NORAA Classic figures on a stone shelf — photograph